Boomers Were Promised Aerodynamic Vehicles

For a decade now, has been attempting to answer the questions boomers want to know, and here is another: whatever happened to our aerodynamic, streamlined cars? Like flying cars, we were promised we’d be driving the sleekest, most streamlined vehicles imaginable. Instead, we have a series of look-alike models across company brands that almost all resemble a box with a little pocket-knife whittling done along the sides.

When Mister Boomer was a wee lad, he’d attend auto shows every year. He was a long way from buying his first new car — or driving for that matter — but he went, along with Brother Boomer and the neighborhood boys. While Brother Boomer and some of the boys could appreciate cross-section models of V-8 engines, there was only one thing Mister B wanted to see, and that was the prototype cars of the future. Every show displayed these what-if dreams, where auto companies tested out designs and engineering challenges in an attempt to define what the public would want to buy in the coming years. What they showed us was mesmerizing: streamlined exteriors that were shaped more like rockets than cars, with innovative methods of entry, from cockpit domes and gull-wing doors that opened upwards to automatic doors that popped up from a smooth surface and slid silently along the side of the car. Mister Boomer felt he was looking at the future, and the future looked pretty cool.

Little did he know at the time that auto companies had pretty much abandoned the aerodynamic shaping of cars at the very onset of the Boomer Generation. The exploration of aerodynamics began in the 1800s. Shaping an object in an effort to control the surrounding air flow as it moved could reduce friction and thereby increase fuel and performance efficiency. However, most historians point to the 1920s and ’30s as the heyday of the aerodynamic car. In the 1930s, dozens of streamlined vehicles were touted as the next logical step up from centuries of the horse and wagon. The vehicles were as sleek as can be, so different from the Model T’s and A’s that preceded them as to be a solid glimpse of the future. Yet, they were expensive, and the average American did not flock to purchase them.

After World War II, European auto makers picked up where world automakers had left off, producing dozens of aerodynamic models. In the U.S., however, the largest and most popular auto companies were more interested in making and selling as many cars to new families as they possibly could. They had learned a lesson immediately after the War, when their sleekest models did not sell well. Gas was plentiful and cheap, so the automakers had little incentive to keep engineering cars that would perform more efficiently and use less fuel. It had also become obvious that the parents of the Boomer Generation wanted larger cars to accommodate growing families.

To counter what was happening across the Atlantic, U.S. automakers introduced larger cars with more horsepower, and tail fins. The 1948 Cadillac is generally credited as the first U.S. car with fins; they were more about style than aerodynamic function. By the mid-50’s, tail fins grew in size to be reminiscent of aircraft wings, and aerodynamics had all but disappeared from auto design.

In Mister B’s estimation, one of the last of the U.S. production cars made with an aerodynamic design for the average buyer was the Hudson Hornet in the early 1950s. Like many streamlined vehicles before it, the shape of the car looked more like a bug, with its rounded shape sitting low to the ground. The car boasted many aerodynamic features, like a curved top and short, sloped tail, covered rear wheel wells and a step-down entry. The floor of the car was nestled between the chassis and undercarriage functions. That created a flat bottom under the car, altering its center of gravity while producing less drag while driving. There were a few others, mostly from automakers outside of the Big 3 (Ford, Chrysler and General Motors); Studebaker comes to mind. One by one, the companies were dissolved or absorbed by the Big 3. The Hudson Motor Car Company merged with Nash-Kelvinator in 1954, to form American Motors.

Mister Boomer has a particular soft spot for the Hudson Hornet because his neighbor owned a 1951 model. Though it was a strange looking two-toned thing, it was one the roomiest and smoothest rides Mister B has ever experienced in a car to this day.

When the Oil Embargo hit the country in 1973, there was a brief flirtation with some aerodynamic features for cars in order to increase fuel economy. Ultimately, lowering weight by replacing steel, first with alloys, then various types of plastics, produced similar fuel economy at a less expensive manufacturing cost. After the embargo, the race was on for minivans and ultimately, SUVs. Fuel economy is still not the top factor for most Americans looking to buy or lease a new car.

Will electric and alternative-fuel vehicles return to aerodynamic design, not only for efficiency but as a way to capture our imaginations with a cool factor of what the future might look like? Only time will tell.

Did you envision driving streamlined vehicles down the superhighways of the future in your day, boomers?

One thought on “Boomers Were Promised Aerodynamic Vehicles”

  1. Cars today are more aerodynamic than those of the 50s and 60s. Headlamps are much more sleek as are grilles and bumpers, mirrors and aerials. Door latches are flush with bodies. Gone are the tailfins which were aerodyanmic on planes but not on cars. Gone also are the chrome and other trim, with windshield wipers strategically placed. Some cars have spoilers using airflow to aid in MPG and or traction. However there are qualities which do not translate. You want the air to push down on cars to keep them on the road, thus you want air to go up and over a car and not underneath it lifting it up, while the same is not true of an airplane where you want some air to travel under the plane lifting it up and keeping it in the air.

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