Boomers Watched Presidents Make Their “Big Ask”

When President Joe Biden addressed a joint session of Congress last week, it may have seemed like deja vu all over again for boomers. The reason for this is very simple; every president during the boomer era has addressed Congress with an ambitious agenda that amounted to a “big ask.” Indeed, suggesting legislation is a main part of the job and a good part of why we elect presidents. See if you remember this portion of our shared history, now that decades have passed and we have had the benefit of hindsight to evaluate their effect on our lives.

President Dwight D. Eisenhower — National Interstate Highways
For many people, Eisenhower’s signature legislation was the building of the interstate highway system. President Eisenhower officially introduced his proposal to Congress on February 22, 1955. A year later Congress allocated $26 billion for the construction of the 40,000 mile system of interconnected highways. Construction began in 1956, but wasn’t completed until 1992, so the budget had ultimately ballooned to more than $115 billion.

President John F. Kennedy — Man on the Moon
The Space Race began when the Soviet Union launched Sputnik 1 into orbit in 1957. The U.S. soon matched Soviet orbiting satellites and established a manned space program. In 1961, Kennedy upped the ante by stating the goal of sending men to the moon and back by the end of the decade. He addressed Congress on May 25, 1961. Project Mercury was already two years old, and only two weeks earlier on May 5, Alan Shepard took the first U.S. manned sub-orbital flight. In February of 1962, John Glenn became the first American to orbit the Earth. With these initial steps, the President asked Congress for $7-9 billion to be added to the Space Program over five years. On July 20, 1969, American astronauts Neil Armstrong and Edwin “Buzz” Aldrin set foot on the surface of the moon.

President Lyndon B. Johnson — Medicare
Presidents Roosevelt and Truman had tried to pass a form of healthcare legislation specifically for senior Americans, but failed in committees. President Kennedy was working toward being the third president to introduce legislation, but was assassinated before he could do so. President Lyndon Johnson picked up the task and in his State of the Union address on January 4, 1965, revealed his plan for Medicare. Congress dedicated $2.2 billion dollars to establish the program, and Medicare became part of the Social Security Amendments of 1965. Johnson recognized Truman as the “real daddy of Medicare,” so on July 30, 1965, he signed the bill at the Harry S. Truman Library and Museum in Independence, Missouri. On hand were former President Harry Truman and his wife, Bess. President Johnson personally issued the first and second Medicare cards to them.

President Richard M. Nixon — The Environmental Protection Agency
Most people point to the publishing of Rachel Carson’s Silent Spring in 1962 as the alarm that raised public awareness for environmental concerns. It had become evident that pollution of our air, water and land had become a major problem. Senator Gaylord Nelson of Wisconsin accompanied then President John Kennedy on an 11-day trip in September of 1963 to raise awareness on pollution and environmental issues. (Nelson later was the founder of Earth Day.) Congress acted on the growing public sentiment for clean air, water and land management with the Clean Air Act of 1964. They passed additional bills over the next four years addressing national pollution problems.

During the 1968 Presidential campaign, Richard Nixon didn’t pay much attention to environmental issues. Then eight days after he was sworn in as President in January of 1969, there was a rupture on a Union Oil platform off the coast of California at Santa Barbara that spilled 100,000 gallons of oil into the Pacific Ocean. A 60-mile oil slick covered beaches, devasted the local fishing industry and destroyed habitat for marine animals. The American people were horrified.

Congress reacted with the Environmental Policy Act of 1969. Nixon was not on board at first, but voters were all for some environmental protections, so two months after the Union Oil disaster, he signed the bill. Prior to 1960, the Republican Party was seen as a big supporter of environmental issues, especially relating to farm land management and wildlife conservation. Now, with an increasing number of bills concerning the environment, more than 40 agencies were tasked with enforcing the new laws. After much consultation with his colleagues and aides, Nixon signed an executive order in June of 1969 establishing the Environmental Quality Council to oversee environmental issues.

Now with public sentiment behind him, and having been convinced that the environment would be a big issue in the upcoming election, on July 9, 1970, Nixon asked Congress to set up an agency that would consolidate and control all environmental issues with his Reorganization Plan No. 3. Nixon requested additional money for combating current pollution, including money to upgrade the country’s water treatment plants. His total ask was just over $10 billion. Congress passed the bill and on December 2, 1970, the Environmental Protection Agency began operations.

The moral of the story for boomers is, we’ve been here before. The presidents during the boomer decades of the 1950s, ’60s and ’70s all requested large-scale legislation from Congress. As time has passed, most historians agree that the positives for the American people acquired through these boomer-era programs have outweighed the negatives.

Do you remember these historical events, boomers?

Boomers Born in 1961 Reach Age 60 This Year

Boomers born in the year 1961 will reach their 60th birthday this year. Time flies when you’re having fun! All boomers know that life is profoundly different today in many ways than it was in 1961. Here are some stats that present a picture of what our lives were like 60 years ago:

John Fitzgerald Kennedy was inaugurated as President of the United States, succeeding President Dwight D. Eisenhower
• There were about 184 million people in the U.S.; the population jumped by 28 million in ten years (thanks to the Baby Boomers!)
• To continue the Baby Boom, 1.5 million couples were married in 1961; the average age of a bride was 19-20 yrs. old, and the groom was 21-22 yrs. old.
The average annual income was $5,700
$1 in 1961 is approximately equal to $8.80 today
• The cost of a dozen eggs was 57¢
Milk was 50¢ for a half gallon
Ground beef was 52¢ lb.
It cost 41¢ lb. to buy a frying chicken
• If you wanted to mail a letter, a stamp cost 4¢
• Born in 1961? You share a birth year with Eddie Murphy (April 3) and George Clooney (May 6)
Alan Shepard became the first American in Space (May 5)

https://www.youtube.com/watch?v=a3cpyNZkWKU

President Kennedy announced the goal of landing a man on the moon and bringing him home by the end of the decade (May 25)
The Apartment won the Best Picture Academy Award
The Bullwinkle Show debuted
Tossin’ and Turnin’ by Bobby Lewis was the number 1 hit single of 1961
Disney released 101 Dalmations in theaters
• IBM introduced the Selectric typewriter

The Berlin Wall was constructed, further escalating the Cold War
Sprite was introduced by Coca-Cola to compete with 7-Up
Ray Kroc bought a small chain of hamburger restaurants from the McDonald brothers
President Kennedy sent in the first advisors into Vietnam
Marvel introduced The Fantastic Four comics
Roger Marris broke Babe Ruth’s record and hit 61 home runs for the New York Yankees

If you were born in 1961, of course you learned about these things later in life. Yet more than half the Boomer Generation was born before 1961, and they have vivid memories of the year. Mister Boomer was in elementary school and remembers many things about 1961, including watching the inauguration of President Kennedy. The school he attended was big on observing American history-in-the-making, and wanted the students to follow the Space Program, beginning with Alan Shepard’s launch on May 5. A TV was rolled into the classroom for subsequent launches of Project Mercury and on to Project Gemini.

Mister B and his family were also big fans of Rocky & Bullwinkle, including the 1961 iteration of The Bullwinkle Show. Of course, he was not able to view the show in color. It was the mid-1970s before the family got a hand-me-down color television.

If you’ve been reading Mister Boomer for even a short time, then you know he definitely remembers hearing some top hits of 1961 on his transistor radio. Out of that tiny speaker, he heard Tossin’ and Turnin’, but also, I Fall to Pieces by Patsy Cline; Runaway by Del Shannon; Dedicated to the One I Love by the Shirelles; Take Good Care of My Baby by Bobby Vee; Travelin’ Man by Ricky Nelson, and many, many more.

Yet, in retrospect, what a good portion of boomers recall about 1961 is that there was a palpable change in the wind. Life as we had come to know it was about to be turned upside down. By the time the earliest-born boomers reached the age of 18 in 1964 — which was the final year of the Baby Boom — music, fashion, world events, Civil Rights, the Space Program, the Cold War, even what we ate, was about to change forever.

Were you born in 1961, boomers? If not, what do you recall about that momentous year?